When Frozen hit theaters, stores quickly ran out of merchandise, caught by surprise at the popularity of the film. This year, Disney has been working carefully with their merchandise rollout for The Force Awakens, to avoid a repeat.
When Frozen hit theaters, stores quickly ran out of merchandise, caught by surprise at the popularity of the film. This year, Disney has been working carefully with their merchandise rollout for The Force Awakens, to avoid a repeat.
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