• By Wilson Rothman
    Nov 14, 2007 10:21 AM 0
    read more: #cespreview2008, #40coupon, #40coupon, #fcc, #lg, #magnavox, #rca, #zenith, #departmentofcommerce, #digitalswitchover

    LG's Zenith DTT900 Converter Competes with RCA for Grandma's $40 Coupon

    Last night we showed you the finished look of the RCA DTA800, one of the "digital switchover" converter boxes your stubborn granny can buy early next year with her $40 coupon from the government, in lieu of getting a new goddamn TV. The CES folks have praised the other box too, a Zenith-branded DTT900 digital-to-analog converter box made and marketed by LG. Anyone who thinks we're being a little reductive take note of the old-people branding. RCA? Zenith? Where's the Philips-made Magnavox converter? That would complete the trio. [CES]


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