We've already seen a version of this: Autoliv's hood airbag system, but Toyota Gosei (an offshoot of, no prizes for etc etc, Toyota) has gone one better. As well as protecting the pedestrian from being squished like a bug on a windscreen, it has airbags down the side of the car, both front and back, protecting passengers from injury in the event of a nasty shunt from every which way in the car.
The two cushions on the hood are supposed to protect the pedestrian's head and waist. There's no saying if and when Toyota will implement them in their vehicles. The system also includes an inbuilt radar and camera for pedestrian detecting, but my personal opinion is that too much "helping-hand" tech turns drivers into lobotomized eejits. If you don't use it, you'll lose it. [FarEastGizmos via Technabob]