How Hard Would You Punch an Alarm Clock That Made You Solve Puzzles?

When I wake up, the most taxing thing I want to be doing for the next 15 minutes is reading Twitter on my phone. Or urging the husband to make me a cup of tea. Not solving puzzles. Never puzzles.

But for those people who find it really reaaaally hard to get out of bed (or maybe just really, reaaaally hate themselves), this iQ alarm clock concept would get their minds racing before their feet even touch the ground. There's no snooze-button, so the only way to turn off that bleedin' racket would be to answer up to three puzzles and questions. If one of the questions is "how to kill an indestructible alarm clock," I'm definitely not buying it, needless to say. [Yanko Design via RedFerret]