Skip to content

8. Cybertruck breaks promises the moment it’s unveiled

When Elon Musk first showed off the Cybertruck in 2019, he touted the strength of its “Tesla Armored Glass” in an effort to bolster the vehicle’s image as a rugged, futuristic urban tank. Musk then asked an employee to come out and throw a metal ball at the Cybertruck’s window. The result of the stunt was the first time that the mythical model failed to live up to its promises. It likely won’t be the last. Since then, the dream of Cybertruck production beginning in 2022 appears to have faded away.

While this should be a cut-and-dry case of hubristic showmanship turning into an embarrassing failure, Musk’s social media trolling and internalization of the concept that there’s no such thing as bad publicity allows him a certain level of plausible deniability. Grimes’ ex-boyfriend has since gone on to bring out an actor in a latex suit to demonstrate Tesla’s future plans for a humanoid robot, so there’s really no way of knowing how low he’ll go in his efforts to make you ask the question: Troll, vaporware, or both?