Some of our posts include links to retailers. If you buy something from clicking on one, G/O Media may earn a commission. Because editorial staff is independent of commerce, affiliate linking does not influence our editorial content.

Amazon Just Launched an Etsy Clone to Sell Handmade Items

Illustration for article titled Amazon Just Launched an Etsy Clone to Sell Handmade Items

Amazon has just launched a new online store called Handmade. Much like Etsy, it will sell handcrafted items, serving as the middle-man between artisans and consumers.


The store is divided into seven categories — Jewelry, Home Décor, Artwork, Stationery and Party Supplies, Kitchen and Dining, and Furniture — and there are already 80,000 items available to browse through. As you do so, you’ll find a profile of the company or individual who made the item, with links through to details about how they work.

So, are you in the marker for some solid-walnut arrow-shaped cuffinks? Or a pink boombox art print? Maybe a pancake recipe kitchen towel? How about a set of cork coasters decorated with misremembered 90s lyrics? A teardrop stoneware mug with an austere white-blue glaze? As you can tell, Amazon it putting up a fair fight against Etsy.

How the original handmade goods site, which recently went public with a $3.5 billion valuation, will fair against it, though, remains to be seen. Amazon certainly has a huge weight of commerce intelligence behind it, but as Engadget points out, some Etsy sellers have already been complaining that Bezos & Co. takes a bigger slice of the sales revenue.

Either way, you now have another online destination from which to buy weird and wonderful handmade goods.


Fuck Amazon.