For those contrarians who like to do things a bit differently, here's a watch that presents its back as the front, and whose text engraving is in mirror image as well. The Backside Watch is the first Swiss-made timepiece created by Russian designers, and is crafted out of stainless steel with a quartz movement.
The watch's designers encourage you to wear the watch upside down, or else, they say, you won't be able to tell what time it is. Well, considering that the watch just shows you one window with a gauge inside that makes time appear to be moving in reverse, it's not quite a precision timekeeping instrument, nor was it intended to be.
But who cares? It's fun. In a limited edition of 99 pieces, they're $1,000 while they last.