HBO Max
The Warner Bros. Discovery megamerger saw two companies owning two separate brands under one roof. That just wouldn’t stand, and in April the two companies declared they would end the HBO Max brand and instead replace it with the singular “Max.” This would house all that prestige content from HBO alongside the reality TV of now-defunct Discovery+. This move wasn’t well received. At first, users couldn’t access the content they should have had available. Max also made 4K streaming more expensive by moving it exclusively to the $19.99 a month “Ultimate Plan.”
