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Facebook employees wonder if their algorithmic feed is good for users, conclude it might not be

Screenshot: Gizmodo
Screenshot: Gizmodo

In Gizmodo’s second drop of the Facebook Papers, a note authored by an unknown employee dissects benefits and drawbacks of “ranking” content across users’ News Feeds. The note acknowledges ranked feeds increase screen time, while positing they reduce the quality of a users’ friends list. “Insofar as problematic content is often more engaging than unproblematic content, ranking-by-engagement runs the risk of favoring the problematic,” the employee wrote.