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Fashion Aims at My Demographic with Legos and Retro Gaming

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I’m not a big follower of couture fashion, but that might just be because it hasn’t been targeted to me. Yeah, that’s the reason. But including Lego and video games might change that.

Lanvin, a French clothing designer, has a new series of ads out that are right up my alley, involving crazy Lego guns, Pac-Man and Space Invaders setups. They get me excited until I realize the point of the ads is still to show off ludicrous, overpriced and downright-goofy clothes hung on a model with an eating disorder and a wacky makeup job. Get rid of that part, leave the Legos and video game stuff and I’m sold.

[My Modern Metropolis via NotCot]

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