Screwing a Flip camera into a baseball cap? Is that a strange, socially awkward thing to do? No way! Just look at these satisfied customers!

Moms Love It!

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Fisherman Love It!

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Marksmen Love It!

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Guys Staring Out Into the Distance Love It!

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Hatcams, perfectly normal! $30. [Hatcams via OhGizmo! via The Gadgeteer]