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How Did Apple Lure The Beatles to iTunes? Money. Heaps and Heaps of Money

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Reuters claims the way Apple’s paying The Beatles’ royalties directly to them, and not their record label, is the first time Apple’s done so—suggesting Paul, Ringo, and John and George’s families are getting more cash because of it.

https://gizmodo.com/the-beatles-are-now-on-itunes-5691238

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