Time Warner announced today that it’s buying a 10 percent stake in Hulu. The move means that Hulu’s new livestreaming TV service, slated for release in early 2017, will offer programming from CNN, Cartoon Network, Turner Classic Movies, TNT, TBS, and many more Turner-owned properties.
Hulu’s upcoming livestreaming service is rumored to cost twice as much as SlingTV ($40 compared to $20). But Hulu is banking on both a wide variety of content and brand recognition. According to the Wall Street Journal, Hulu is now valued at triple what it was in 2012.
In addition to offering shows from networks like Cartoon Network and Turner Classic Movies streaming live, Hulu’s new livestreaming service will also reportedly have an on-demand option—the bread and butter of Hulu’s current service. It’s still unclear if the new Hulu service will be commercial-free.