IBM Wins Most Sexist and Degrading Promotional Device

Illustration for article titled IBM Wins Most Sexist and Degrading Promotional Device

I have so many issues with this LCD shirt that IBM is making women wear at CES, I don't know where to start. First off, they're instructed to say "Are you looking at my chest?" as people pass by. And supposing I do just that, why have her feminine curves been replaced with a grotesque bionic interface? Don't tell me this thing is a touchscreen. The end result is that I pay no attention to the ad at all. Sorry, IBM, there are some things technology can't improve. Spare this poor woman—bring back the sandwich board. [CES 2008] Thanks to Mark W. for that extra reporting!

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seattleted
Deadspin in Carbonite

OOO the Costanza trifecta just got alot easier feat to accomplish -just add hoggie.