iPhone Smashes Windows Mobile and Motorola in 4Q

Illustration for article titled iPhone Smashes Windows Mobile and Motorola in 4Q

Steve Ballmer must be banging his head against the wall after dismissing the idea of the iPhone as "silly" last year: market research firm Canalys has confirmed the trend announced by Jobs at MacWorld, with the iPhone grabbing 28 percent of the U.S. "converged-device" market (aka smartphones) for the fourth quarter, smashing the combined Windows Mobile phones and Motorola. RIM was first with 41 percent, but Canalys thinks the evolution is "striking." Is this beginner's luck or a real success that is here to stay?


Apple's success as a new entrant is striking, but it will face challenges to keep its momentum going, said Canalys analyst Pete Cunningham in a statement. Historically, vendors with just one smartphone design, no matter how good, struggle, he said. That means Apple will have to create and refresh a portfolio of devices if it wants to increase its market share, he said.

Worldwide, Nokia takes the first place with 52.8 percent followed by RIM with 11.4 and Apple with 6.5. When you think that Apple is only available in a few countries, this is a particularly stunning feat.

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Why on Earth would Apple want to develop an enterprise iPhone?

It is a good question, and could be equated back to why Apple does not make an enterprise Macintosh. There is no need. They can happily sell consumer products and leave enterprise stuff (group policy, complete exchange integration, etc) to Microsoft (PC) and RIM (handheld).

That said, if Apple would like to be #1 instead of #2, they probably are going to have to create enterprise software (like the RIM BlackBerry Enterprise Server) that can integrate with the iPhone. This is similar to the problem with using Macs in a business — Apple would need to integrate with AD GP, or create their own group policy system.

However, you are correct .. Apple can continue to ignore the business world. They are doing very well without it.