Skip to content
Tech News

New Balance Teams Up With G.I. Joe and Cobra For Some Slick Sneakers

By

Reading time 1 minute

Comments (0)

It seems that Cobra’s latest plan to take over the world involves bankrupting those with a soft-spot for nostalgia with a couple pairs of ‘80s toy-themed kicks from New Balance and BAIT.

The Cobra Commanders—based on a New Balance 574—are definitely the more enviable of the two pairs featuring an all-over snake skin pattern, bright red laces, and the Cobra insignia embossed on the back and on the insoles.

But that’s not to say that the Roadblocks—based on a pair of new Balance 710s—aren’t without their charms. They feature a subtle camo pattern on the ballistic nylon uppers, the G.I. Joe logo on the insole, and a red, white, and blue color scheme.

Both the Cobra Commanders and the Roadblocks will be available in limited quantities for $140 and $120 respectively. So BAIT, who teamed up with New Balance to help design them, will actually be raffling off a chance to buy each pair on its website. So good luck, and Yo Joe! [Hisstank via Comics Alliance]


Toyland: We love toys. Join us on Facebook or follow us on Twitter.

Explore more on these topics

Share this story

Sign up for our newsletters

Subscribe and interact with our community, get up to date with our customised Newsletters and much more.