Toy Like Me is an online campaign urging toymakers to have better representation of people with disabilities in their toy lines and characters. And last week Playmobil announced on its UK Facebook page that it was officially in the planning stages for a new set that finally included figures with disabilities.
Playmobil also announced that part of the profits from the new set would be donated to a charity chosen by the Toy Like Me campaign to help further its cause, and that this wouldn’t just be a one-off set designed to capitalize on the popularity of this campaign. Moving forward the company has promised it will start looking into ways to include characters with disabilities in other sets as well, because every kid deserves to feel included. [Facebook – Playmobil via ToyNews]
Photo by Beth Moseley Photography (Facebook)
