Spectacular Stop Motion Book Ad Make eBooks Seem Downright Soulless

This stop-motion ad by the New Zealand Book Council makes me glad I don't own a Kindle or a Nook, and it makes me want to go grab a book immediately. Preferably a gritty New Zealand western. [Arbora via TDW]

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I'm packing a suitcase and going to New Zealand to read lots of books. I wouldn't be caught dead with an e-book. There something satisfying about the feel of turning pages, the scent of paper, and generally appearing more intellectual than people around you who are not reading books at that moment.