2.2 million illegal downloads in 12 hours: That’s the piracy world record the latest Game of Thrones episode set last week.

GoT fans just love pirating: Last month, half of the current season leaked online. There were also reports that episodes were criminally viewed 7 million times in three months earlier this year. And oh yeah—the previous record for most pirated TV show? Also held by Game of Thrones.

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Sucks for HBO. Viewers have embraced binge-watching, whether through piracy or live streaming, and they’re never going back.

[Forbes]