The Bamboo Asus Laptop Lives: Meet the U53

Illustration for article titled The Bamboo Asus Laptop Lives: Meet the U53

So, you're a large consumer electronics company: how do you differentiate your midrange laptops from the dozens of other near-identical product on the market? You make them out of bamboo, sort of!

Advertisement

This announcement is less an individual laptop—the U53 was barely spec'd, though the previously rumored version of the device, the U6, was pegged at around $2,000—and more an assurance that Asus hasn't given up on its Bamboo "eco" PC line, which had, as of June, looked kind of dead.

Advertisement
Illustration for article titled The Bamboo Asus Laptop Lives: Meet the U53

Evidently, though, they're solidering on with it. Also assured at this press conference: that said forthcoming Asus bamboo eco-laptops (they're "eco" because you have to kill a specific plant to build them, or something) won't have parasites. Welcome to CES, everyone!

Share This Story

Get our newsletter

DISCUSSION

It's bamboo, a light yellow wood, very pretty, subtle grain. So what did they do? They stained it brown to make it look like fake Walnut.

Note to Asus. Stain is not "eco", natural finish is eco.