"The new Chipotle ad is amazing," says Gawker's Neetzan Zimmerman. When asked about the ad, Wired writer, self-professed burrito connoisseur and dedicated Chipotle hater Mat Honan replied: "I'm going straight to Godwin here, because you know who else had good ads?"

He echoes the thoughts of billions who hate Chipotle, Coldplay and other things that start with C.

Advertisement