Click to viewToday in Cupertino, Steve Jobs announced that Apple would sell iPhone (and iPod touch) applications over App Store, which can be used over-the-air on the iPhone itself, or can be sideloaded via iTunes on a computer. It comes with the 2.0 firmware update. Apple says it's exclusive, meaning it's the only place people will go to get iPhone apps.

It looks a lot like, but with icons. It's got top 50 apps and search. The apps will automatically update programs, like


On the developer side, developers pick price, and get 70% of the revenue. There's No credit-card or hosting fees. Free software will be supported, too, but porn and other raunch will be omitted. [Apple SDK Live Blog]