Netflix Is for HDTV Buffs, Hulu for Computer Geeks

Nielsen recently polled 12,000 netizens and asked them about Hulu and Netflix. The survey results suggest that Netflix users are movie-watching HDTV buffs, while Hulu users are TV show-watching computer geeks.

According to Nielsen, Netflix users tend to watch only movies (53%) on their HDTVs via a gaming console (50%). Only 11% of subscribers watch only TV shows on the streaming service. Hulu users, however, prefer the computer (89%) to the big screen and watch mostly TV shows (73%).

Overall, online streaming is exploding. Viewers watched a record 15 billion videos online in May 2010 which is a staggering amount of content flowing through the intertubes. [Nielsen]


You can keep up with Kelly Hodgkins, the author of this post, on Twitter or Facebook.