Apple Hired the CEO of Yves Saint Laurent to Work On Special Projects

For some reason, Apple has hired the CEO of fashion house Yves Saint Laurent Paul Deneve to work on 'special projects'. He'll report directly to Tim Cook and presumably help out on future wearable technology that Apple has in store or outfit Jony Ive with tighter fitting t-shirts or something we have no idea what. Probably something we have no idea what.

Interestingly, Deneve actually worked for Apple from 1990 to 1997 as a sales and marketing manager. Earlier reports had actually speculated that Deneve would be in charge of Apple Retail (which is in need of a boss) but that doesn't appear to be true. So special projects, whatever that means, is it! [Bloomberg]