‘Riiiiiiiiiiiidge Raaaaacer’
There’s nothing like poor Sony Corporation VP Kaz Hirai standing there awkwardly while the PSP struggles to boot up. “This brings back memories” he says again and again as the camera zooms in on his hands. We’ve all been there during incredibly awkward school reports in front of the class, but Hirai shows a superhuman ability to not break as his game sluggishly boots in front of thousands of people watching in-person and online.