Facebook has started testing Facebook at Work, the colleagues-only app it is designing to encourage workday use. "Pilot partners" began using the app today. It will initially debut on iOS and Android, and will also be available from the mobile site. [The Guardian]
First reaction: Oh hell, another facebook app. Just what we need. It's like apps are the only ideas Zuck has to impress his investors.
Second reaction to a fb app that encourages getting on fb at work: Mark must think every job is a hoodie & sweatpants wearing, free-spirited party where you can do whatever you want without consequence.