Fact: The iPad Is Not Expensive—for an Apple Product, Anyway

Illustration for article titled Fact: The iPad Is Not Expensive—for an Apple Product, Anyway

The iPad is not expensive. In fact, compared to other products through Apple's history, it's very cheap. It's not opinion. It's fact, as you can see in this comparative graphic, covering every major Apple device launch since the Apple I.


When you adjust the prices to 2010 dollars, the iPad is the second-cheapest major device ever sold by Apple. And when I say major I mean a device that was supposed to change the industry or create a new product category, like the Apple II, the Mac, the PowerBook 100, the Newton Message Pad, the iPhone, or the iPod, the only device cheaper than the iPad. [Vouchercodes]


Sorry, but I have to call bullshit on that logic. Looking at the history of computers, the Lisa was incredibly cheap compared to its counterparts. Computers were still a niche market at that time with early adopters paying a heftier price because they were also paying a larger share of the research and development costs as well as paying a larger price for the components as there were not large, easily modified tech manufacturers and manufacturing processes like there are today. As niches of tech become more ubiquitous, cost goes down because there are established producers and a larger market base to share the R&D costs. In fact, using the logic of this article, I could argue that every new generation of tech device produced by anyone is cheaper than the last. Or, following your logic, I could call an Xbox 360 purchased now more expensive than one purchased at launch because MS loses less per unit than when they launched. The logic here is the kind I would expect from someone like Glenn Beck, not someone who has made good tech predictions in the past.

Calling it cheap as a fact is just deceptive. For it to be cheap, it has to be cheaper than current market competitors not the history of a company.