Google's Superbowl Ad Has Google CEO Eric Schmidt All Atwitter

Curious. Very curious. Eric Schmidt, head Googler, just Tweeted about his excitement for tomorrow's Superbowl. But he's not nearly as pumped for the gridiron as he is for a commercial running during the third quarter:

Can't wait to watch the Superbowl tomorrow. Be sure to watch the ads in the 3rd quarter (someone said "Hell has indeed frozen over.")


Well, color us intrigued. What exactly will Google be advertising, if it's even a Google advertisement to begin with? A minimalist Nexus One spot? A rehashing of Apple's famous 1984 ad? If you have any guesses, let's hear 'em in the comments. [Eric Schmidt]

Update: BusinessInsider spotted a blog post by search guru John Battelle which suggests tomorrow's ad will be this one, entitled "Parisian Love":

Sure, it's sweet and all, but really? That's it? Not to mention that the idea of running off to France to live a life of truffles and Truffaut and true love might not exactly resonate with the segment of our nation that will be tuned in tomorrow.


Google has never advertised any of its products in the mainstream. This might just be when Google changes its game plan and starts promoting the Nexus One, seeing as how it hasn't sold that well so far.