Holy hell. The Apple Store website has unlocked pricing for the plastic, "affordable" iPhone 5C at $550 and $650 for 16GB and 32GB models, respectively. What?
I'm pretty sure I only heard them say they were replacing the iPhone 5 with the 5c... I don't ever remember anyone saying anything about affordable. Well, except every blog ever for the last 3 months ASSUMING the new plastic iPhone was going to be "cheap".