Star Wars Merchandising Is Even More Absurd Outside the US

Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US

Human culture has reached a point of no return. The overwhelming barrage of Star Wars merchandise has pulverized the last remaining crumbs of our consumer dignity. Consider this product and cry with us: Star Wars Chicken Hot Dogs with Built-in Ketchup. And it gets worse.

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The following photos were taken at ten separate supermarkets in Hungary, just two days before the premiere of the new Star Wars movie. The movie’s not even out yet, and it’s almost hard to find food that’s not Star Wars-branded. What’s especially odd is that the new food items aren’t even necessarily specific to The Force Awakens. Behold the force of Lucasfilm’s marketing machine.


Star Wars Chicken Frankfurter Snack with Built-in Ketchup

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Star Wars Foie Gras Cream (in a tube)

Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US

Star Wars Flavored Water (lemon, apple, and strawberry flavors)

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Star Wars Multifruit Soft Drink (with surprise egg)

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Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US

Star Wars Trading Cards

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Star Wars Tattoo Book with Snack (which appears to be a surprise)

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Star Wars Super Sweet Canned Corn

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Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US

Star Wars Cereals with with Free 3D Pencil toppers

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Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US
Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US
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Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US

Star Wars Frozen Chicken Nuggets

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Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US

Star Wars Milk (in a box)

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Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US

Star Wars PEZ Dispensers

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I bought a few of these items and took a few shots in my Terry R. Home Studio. Feel free to share the photos with your friends!

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“May the force be with you” - says the gray text in Hungarian

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Rebel vitamin

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Collect all the toys!

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The surprise is that you get three pieces of useless junk

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The dark side of the Star Wars merchandise

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The ketchup is strong with this one

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A million geese cried out in terror…

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…at the sight of Darth Vader Foie Gras

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Liver long and prosper… wait wrong movie…

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Action-packed sliced chicken breast

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You get six slices per pack

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And it’s actually pretty bad

Illustration for article titled Star Wars Merchandising Is Even More Absurd Outside the US
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Photos: Attila Nagy/Gizmodo

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DISCUSSION

After Spaceballs you can’t really talk about movie marketing silliness any more. Mel simply owns that idea.