Study Finds Pirates Buy 10x More Music Online than Non-Pirates

Illustration for article titled Study Finds Pirates Buy 10x More Music Online than Non-Pirates

A study from the BI Norwegian School of Management has found that those who download free music from services like BitTorrent are also the biggest legitimate consumers of downloadable music.

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In fact, among all 1,901 Norway-based study participants (all of whom were over the age of 15), it was found that those who downloaded "free" music were 10x more likely to download pay music. In other words, music pirates are the music industry's largest online consumers.

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Note: "Free" music obviously implies pirated music, but it also encompasses legitimate free music download services.

The findings also included that, in the 15-20 age range, 50% of participants had bought a CD in the last six months. So that trusty format isn't dead quite yet.

Since we relied on Google's translation from the original Norwegian, anyone who speaks the language is encouraged to glean for more specifics and post them in the comments. [Survey and BMI Thanks Jon!]

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DISCUSSION

I used to download pirated movies and songs. I don't anymore, and it has nothing to do with getting them "for free".

I buy my copies because 1) I can actually get a decent copy that is as it was meant to be heard by the record companies, in a decent quality (something that's not 96kbps or 128kbps - I like a clearer quality for my music), or 2) in the instance of movies, I get an actual, DECENT quality movie. I don't get digital tiling, or really badly synced audio on my purchased DVD copies.

I also don't get some schmuck making comments about how the scene is going to turn out, or some guy who gets up in front of the camera and starts walking around, ruining the shot. If I wanted that, I'd go to the movie theatre and throw away my hard earned money to watch the movie once.

And yes, I've heard from people that there are GOOD copies out there for d/l. But why should I have to download several copies and watch each copy of the movie to find a good one, AND risk my ISP being notified by the RIAA/MPAA or movie studio, thusly having my internet service shut off. STILL not worth it. I can buy a DVD for $15, sit and watch it in the comfort of my own home, and enjoy it with my own personal theatre experience.

Maybe I'm in the minority, but I prefer quality for my time and effort.