Ever wonder what would happen if you gave a dog a camera? You don’t have to anymore: Nikon did it, and the results are endearingly fun.

Nikon strapped a Bluetooth heart rate sensor, a custom built camera case and a Coolpix L31 to an adorable border collie named Grizzler. The rig is pretty simple: if the pup’s heart rate shoots above a pre-set rate, the camera snaps a picture. So, what excites a dog? Exactly what you’d expect.


Other dogs

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Cats

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Wild animals

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Anything (potentially) smelly

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So the “heartography” marketing campaign is silly, but it’s also totally fun. Forget Nikon’s Coolpix line of cameras—I want a heart-rate triggered camera for my dog. And for me. [Nikon]