It's iPhone 6 launch day, which of course means that YouTube will be full of drop tests by lunch time. But the very first buyer, coming out of the iPhone store in Perth, decided to beat them all to it.

According to the local news reporter, 'Jack' was so excited to get his shiny new iPhone 6 out of the packaging and into his sweaty paws that it got dropped onto the sidewalk — thankfully, not shattering the screen in the process. Although it might not have the quite the same scientific spirit-level precision as some drop-tests, it does bring a kind of rushed amateurism and unforced emotion to the drop-test genre that I think has been missing thus far. [YouTube]