If your ballpark is underwritten by a corporation, you've probably noticed how hilariously tacked-on these sponsorships can feel. Let's face it: Dog food, orange juice, and insurance don't always mesh with baseball history. But these redesigned logos attempt to make the unholy union of ballparks and brands a little less jarring—and they do a damn good job.
Grant O'Dell, an Illinois design student, recently took it upon himself to redesign all 30 MLB stadium logos for fun. I got in touch with O'Dell to find out why, and what he thinks is missing from the present-day logos. He suggests that there's a real disconnect between the stadium sponsors and city pride—his designs integrate them, as he explained:
I think what a lot of the current stadium logos (if that specific ball park even has one) are missing that sort of nostalgic touch. Most of the logos that I have seen of them are very corporate and sponsor focused. I wanted to have more fun than that and really play into the city, the team, or the stadium itself. I wanted each one to be unique to its city.
To his credit, corporate branding still plays a major role in almost all of the designs. But they do feel less visually discordant than the current approach—which tends to be just slapping whatever vector logo Petco or Minute Maid had lying around onto the stadium's likeness and calling it a day. Check out all 30 of Grant's logos below. [Imgur]