Dell Folds Up Dell-Branded MP3 Player Shop

This image was lost some time after publication.
This image was lost some time after publication.

Dell knows when to quit, and they've done just that when it comes to making their own Dell-branded MP3 players. Their last available player, the DJ Ditty, was a flash-based MP3 player that went head-to-head with the iPod Shuffle. It was the last player available after Dell cut off their hard drive-based players back in February. Now, when you try to order it, all it comes back with is an error page.

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If you're still intent on buying a music player from Dell—maybe because you have some crazy $37 off $21 coupon—they still sell players from other companies like Sandisk, Samsung and iRiver.

Dell quietly exits digital music player market [iLounge]

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DISCUSSION

This foray was doomed to failure at the moment Dell executives around some conference table decided "let's do it". All they had to do is ask me. To Dell: Please focus on your core competencies. Building custom PC's and servers better, cheaper, faster. Had they only asked.