Dreamworks Predicts That In The Future We'll Buy Movies By The Inch

Illustration for article titled Dreamworks Predicts That In The Future We'll Buy Movies By The Inch

Would you be willing to pay for your movie based on the screen size you're watching it on?


Via Variety, Jeffrey Katzenberg, head of Dreamworks Animation, envisions a future 10 years from now where you "pay by the inch you watch" of a movie:

I think the model will change and you won't pay for the window of availability. A movie will come out and you will have 17 days, that's exactly three weekends, which is 95% of the revenue for 98% of movies. On the 18th day, these movies will be available everywhere ubiquitously and you will pay for the size. A movie screen will be $15. A 75" TV will be $4.00. A smartphone will be $1.99. That enterprise that will exist throughout the world, when that happens, and it will happen, it will reinvent the enterprise of movies.

Katzenberg made the prediction at the Milken Global Conference.

What do you think? Would you prefer to buy your movies based on how big the screen is? And would that change your movie-watching habits at all? Tell us what you think — and which movies you're likely to spring for the extra screen space on — in the comments now.



As GuanoLad says, it's more by the resolution than by the size, which we technically have already started to do.

Physical media wise, BluRay tends to be more expensive than DVD.

But then there's places that sell digital movies (amazon, Google, etc), and for the most part the SD version is cheaper than the HD version, and it's cheaper still to rent rather than buy.

When something like that becomes more common place (when internet is faster, for everyone, etc), I wouldn't be surprised if we started seeing stuff like this.