"Interestingly enough, we discovered that most people who carry a Windows phone don't realize it's running Windows Mobile."
Well. I'll just leave it at that. Except to wonder precisely which Windows Mobile 6.5 phones we'll see on Oct. 6—T-Mobile is oddly missing from the list of North American carrier partners—and um, when, dear god, will we see Windows Mobile 7? And please tell me by now they've come up with a better plan than this.