And amazingly, Amazon seems to have listened for once. The company has suspended Parler’s account on Amazon Web Services and the ban will take effect on Sunday, according to an internal email reviewed by Buzzfeed News. That means Parler will go dark until it finds a new web hosting service. Amazon declined the outlet’s request to comment on the suspension.

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For its part, Matze doubled down on Parler’s commitment to free speech in a series of posts on the platform Friday.

“We will not cave to pressure from anti-competitive actors!” Matze wrote. “We will and always have enforced our rules against violence and illegal activity. But we WONT cave to politically motivated companies and those authoritarians who hate free speech!”

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Parler’s user agreement states that it may terminate accounts or remove content that engages in illegal conduct or endeavors to “infringe the legal rights of others.” However, the company’s mostly taken a hands-off approach to user content per its mission statement of being “the world’s premier free speech platform,” which is now coming around to bite them in the ass. Don’t you just love to see it?

You can read Google’s statement on the matter in full below:

In order to protect user safety on Google Play, our longstanding policies require that apps displaying user-generated content have moderation policies and enforcement that removes egregious content like posts that incite violence. All developers agree to these terms and we have reminded Parler of this clear policy in recent months. We’re aware of continued posting in the Parler app that seeks to incite ongoing violence in the US. We recognize that there can be reasonable debate about content policies and that it can be difficult for apps to immediately remove all violative content, but for us to distribute an app through Google Play, we do require that apps implement robust moderation for egregious content. In light of this ongoing and urgent public safety threat, we are suspending the app’s listings from the Play Store until it addresses these issues.

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Updated: 1/9/2021, 3:12 p.m. ET: Included statement from Amazon Employees For Climate Justice.

Updated: 1/9/2021, 9:21 p.m. ET: Added that Amazon has joined the ranks of companies banning Parler.