Netflix to Come to the iPhone "Eventually"

I'm not sure it's the most forceful statement ever uttered by a titan of industry, but Netflix's CEO Reed Hastings has expressed confidence that Netflix content will make it to the iPhone—some day.

When questioned by Reuters if Netflix was working on an iPhone-related partnership with Apple, Hastings responded:

it's something that's likely to come over time. But nothing in the short term. (With) movie watching, we are not focused on mobile yet, but (instead) on the TV, on Blu-ray and on the video game consoles. We will get to mobile eventually, including the iPhone.


At first, I looked at Hasting's statement as a false if casual bravado regarding the simplicity of arranging a deal with Apple. But given that both Sling and Sirius XM have worked their way onto the platform, it's reasonable to think that Netflix can make it, too. [Reuters via Digital Daily]

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