The new AirTag (2nd gen) 4-pack sold out quickly after launch and has been out of stock for weeks. It came back this Monday for Prime Day, and Amazon dropped it to $89, off its $99 list price and at its all-time low on Amazon. This deal is open to all Amazon customers with no Prime membership required, and at $89 for four tags the math runs considerably better than buying singles at $29 each.
50% louder speaker, upgraded Ultra Wideband, 1.5x Precision Finding range
The second-generation AirTag brings three meaningful hardware upgrades over the original. The speaker is 50% louder with a new distinctive chime that makes it easier to locate an AirTag by sound in bags, between couch cushions, or in a cluttered room where visual searching would take considerably longer. The upgraded Ultra Wideband and Bluetooth chips extend the Precision Finding range by up to 1.5 times compared to the previous generation, which increases the distance at which the directional arrow and distance readout appear on an iPhone. Precision Finding now also works on Apple Watch Series 9 and later, not just iPhone, adding a wrist-based navigation option for finding tagged items.
Share Item Location is a new feature that lets you temporarily grant location access to trusted contacts, third parties, or over 50 airline partners if a tagged bag goes missing in transit. That last use case is the one frequent travelers have wanted since the original AirTag launched: a way to share the location of a lost bag with an airline’s baggage team without handing over full Find My access to a personal device.
Four tags, one year battery, why the 4-pack makes sense
A single AirTag retails for $29. Four singles would cost $116. The 4-pack at $89 works out to $22.25 per tag, saving $27 over buying them individually, and at the all-time low price that gap is as wide as it has ever been. Four tags covers the practical use cases in a single purchase: keys, wallet, bag, and a fourth for a bike, a car, luggage, or a pet collar. Buying one and adding more later costs more per unit and requires separate setup for each one, while a 4-pack sets up as a batch through a single iPhone tap.
Each AirTag runs for more than a year on a standard CR2032 battery that can be replaced at home without tools, and the iPhone sends an alert when the battery runs low so replacement timing is never a surprise. The AirTag itself never stores location history, and only the owner or authorized users can see its location, with the privacy model built into Find My’s infrastructure rather than relying on the tag itself to enforce it.
The 4-pack went out of stock within days of launch and stayed unavailable long enough that buyers were settling for the single or waiting indefinitely. Its return for Prime Day at the all-time low price makes this the first real opportunity to buy the new AirTag in quantity at a price that reflects the 4-pack discount. With 10,000-plus units moving per month on Amazon even during the out-of-stock period on the single, the 4-pack at $89 is likely to move quickly now that inventory is back.