The History of the Pixar Logo Animation

Pixar's production logo—that animation sequence that pops up before a Pixar movie—is as iconic as they come. Who can't help but smile when they see cute little Luxo Jr. squash the I in Pixar and turn its bulb towards you. But the Pixar logo animation wasn't always so adorable, a few of Pixar's early shorts had much plainer sequences. Jay Orca combined a lot of them into this wonderful 3-minute video showing the history of Pixar's logo.


The full list of opening credits:

1. Pixar Animation Studios (1986, with fanfare, taken from Luxo Jr.)
2. Pixar Animation Studios (1987, taken from Red's Dream)
3. Pixar Animation Studios (1988, taken from Tin Toy)
4. Pixar Animation Studios (1989, taken from Knick Knack)
5. Pixar Animation Studios (1995, first seen at the end of Toy Story)
6. Pixar Animation Studios (2006, Celebrating 20 Years variant, taken from Cars)
7. Pixar Animation Studios (2009, 3D variant, first seen on Up)
8. Pixar Animation Studios (2011, Celebrating 25 Years variant, taken from theatrical prints of Cars 2,
9. Pixar Animation Studios 3D Variant was seen on Toy Story 2
10. Pixar Animation Studios Logo was Taken from Toy Story 3

Pixar should bring a few of these sequences back to freak the hell out of movie watchers. [Jay Orca via Kottke]


I was at SIGGRAPH in 86' as a support dude getting ISV's to port to our 68020 VME platform. I remember seeing the initial Pixar Luxo Jr. at the keynote, and then just realizing that everything I knew in that industry was transitory. Someone was always gonna come up with something newer, blowing away the old.

I still have a t-shirt that reads, "This isn't just a t-shirt, it's my life" to commemorate one of the larger efforts. That's about how much staying power most tech can have.