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It wouldn't be the first time they jump into the gadget world, but the same company that bought you your 501s is hoping to ring in your phone calls as well. Levi's and ModeLabs (the latter who's rolled out Virgin Mobile's line of cell phones) are making sweet love in an effort to bring to the world (or at least to Europe) a new line of Levi's-branded cell phones. We've seen clothing manufacturers do gadgets before so here's hoping Levi's will have the sense to not be unnecessarily gaudy.


Levi Strauss Europe to Launch Mobile Phones [PDF Link] [via Cellular News]