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Viacom to Google: You Owe Us $1 Billion

Illustration for article titled Viacom to Google: You Owe Us $1 Billion

Viacom is getting pissed off at YouTube, and has decided to shakedown its parent company Google Inc. for $1 billion in damages for stealing its programming. Viacom says there are more than 160,000 clips of its programming on YouTube, including segments from VH1, Nickelodeon and especially Comedy Central.

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The dustup is getting ugly, with Viacom spitting out invective left and right, whining that YouTube "built a lucrative business out of exploiting the devotion of fans to others' creative works in order to enrich itself and its corporate parent Google."

There they go again, the old guard clinging to antiquated business models. It'll work for a while.

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Viacom sues Google, YouTube for $1 billion [MSNBC]

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DISCUSSION

I agree completely with aRrr-k. This wasn't an issue before Google and rediculous lawsuits like this aren't going to do anything but limit one of the most popular sites in the WORLD to the point that it may as well not even exist. And for what? It's not like you-tubing is going to replace conventional revenue streams like DVD sales. The video quality just isn't good enough and, for the most part, it's not full episodes up, on;y clips. They can't be worried about advertising revenue because there are clearly still commercials running during the actual broadcast.

If anything, YouTube serves as an additional (and FREE) source of advertising. Maybe someone that never heard of the Daily Show is going to want to tune in because they saw a clip on YouTube.

These lawsuit-happy mega-corporations like Viacom are going to have to evolve with the rest of us or they're going to fail.