Yggdrasil Electric Pole Is as Pretty as Its Name Is Awkward

Illustration for article titled Yggdrasil Electric Pole Is as Pretty as Its Name Is Awkward

This crazy-looking electric pole isn't just a concept design; it's been approved by the Swedish government and will be placed on either side of an entry highway to Stockholm. That's not to imply it isn't crazy-looking, though.

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Illustration for article titled Yggdrasil Electric Pole Is as Pretty as Its Name Is Awkward

Designed by No Picnic, the consonant-heavy name Yggdrasil is actually the name of the "world tree" in Norse mythology, a sort of central holy place. The structure that carries its name presumably was inspired by the arborial myth, and will be erected in 2010/11. [Yanko Design]

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Yggdrasil is also the name of a hero overlord unit in the original Starcraft.

Just thought I would mention that.