Burger King Updating 12,000 Locations with ‘Futuristic’ Look
Touchscreen menus. Corrugated metal. Red chandeliers. Brick. Burger King will add these elements to 12,000 locations in renovations costing franchisees between $300,000 and $600,000 apiece. The goal? “A contemporary, edgy, futuristic” look, according to CEO John Chidsey. One of an “upscale restaurant.” You can see the new design in the lead shot (AP Photo/Pat Sullivan).…
