Panasonic announced the tiny (2.5 inches) SV-MP010 MP3 player whose best feature is that it sucks 75 hours of life out of a single AA alkaline battery.
The 1GB version is powdery pink for the girlies (or girlie-men) or white, and it’s $99. There’s also a 2GB unit (the model SV-MP020 pictured here) available in white or blue for $149.95.
Product Page [Panasonic, via Chip Chick]