Canon Reveals New SX Line of Low-Cost Ultra-Zoom Cameras

Illustration for article titled Canon Reveals New SX Line of Low-Cost Ultra-Zoom Cameras

Canon rolled out its SX100 ultra-zoom camera today, bringing a decent low-priced camera to the ultra-zoom market segment. How ultra is it? It's got some pretty good 10x optical zoom glass on the front, and it's also delivering lots of value in the image processor department, loading up Canon's best Digic III imaging chip that's packing eight megapixels on board.

Illustration for article titled Canon Reveals New SX Line of Low-Cost Ultra-Zoom Cameras


Its $299 price is especially low considering that it gives you those higher-end features. It also uses 640LP, a new video mode rolled out today for many of Canon's Powershot cameras. Aimed at YouTube users, it's a higher compression movie mode for 640x480 30fps video that fits twice as much video in the same amount of disk space as its also-included normal video mode.

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Illustration for article titled Canon Reveals New SX Line of Low-Cost Ultra-Zoom Cameras


Holding this camera in our hands at a demo in New York, we noticed it's not any bigger than lots of other cameras in its class that have just a 3x zoom lens. It's a lot of camera for that price range. It'll be available next month. [Canon]

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DISCUSSION

kaisermachead
kaisermachead

Wow, nice. I gotta check this out when they roll into stores. I'm in no need for anything particularly high powered or sophistomicated, but at that price I'll bite.