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Champagne Bottles Get A New Design In The Name Of The Environment

Illustration for article titled Champagne Bottles Get A New Design In The Name Of The Environment

The champagne industry is looking to update the iconic champagne bottle. They're slimming the shoulders to make a lighter bottle in an effort to cut their carbon footprint. That slight difference will be like removing 4,000 cars from the road.


The classic bottle of bubbly is 900 grams (which is 2 pounds and heavier than I thought), the new edition will really only cut 65 grams (which is less than i thought).

Why so little? Well, the bottle still had to handle the air pressure of Champagne (which generates three times the air pressure than a car tire). Plus, it needed to fit into existing machinery at all the Champagne houses and lastly, the new bottle had to be molded so drinkers wouldn't notice a difference. The industry believes that "the bottle is part of Champagne's image, and we don't want to affect it."


How is the new bottle made? According to the NY Times:

Most of the new Champagne bottles are made at the St. Gobain plant near here, where molten red glass is dropped from a 20-foot-high chute into molds at a rate of 160 a minute. The glass is cooled from more than 1,000 degrees Celsius for over an hour, scanned for imperfections and stacked on pallets for shipping.

If they were truly green, they'd just box that sparkly juice up. But then popping a box isn't as fun as popping a bottle. [NY Times]


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I know 4000 is a big number, but in the grand scheme of things, where passenger cars cause a miniscule fraction of the pollution, and 4,000 is a miniscule fraction of that miniscule fraction... but hey, as long as it makes you feel good, dont bother doing anything about the real causes of pollution.