We are in the middle of a collectibles craze in which people are increasingly looking for things that help them feel connected with their passions and a community, but we’re really gotta do better than this. According to a report from CBS News, people paid $25 a pop for literal trash that came from Taylor Swift and Travis Kelce’s wedding at Madison Square Garden.
To be fair, it’s not loose garbage that people paid for. Instead, it’s a 1 by 1 by 0.75-inch cube filled with bits of refuse pulled from outside of the venue on July 3, the day of the pop star’s somehow very secretive and very public wedding. The trash was collected and ultimately curated by artist Justin Gignac, who said he picked up most of it from around the Garden’s perimeter.
According to CBS News, he had some interesting finds: a Ring Pop, presumably not fully eaten, a single AirPod, and an ovulation test kit, among other things. He took his findings, divided it up, and preserved it in the cubes before selling them for $25 a pop—though he did also make some larger cubes, 3.5 by 3.5 by 4.5 inches, that went for $100. He made 50 of the small cubes, and they reportedly sold out on the first day he made them available, because we as a society are sick and broken in ways that are difficult to describe.
When your side hustle is trash
While Gigac was certainly capitalizing on the matrimony, it was also kind of just any other day for the artist, who has been collecting, packaging, and selling trash from around New York City for 25 years now as part of an art project/side hustle. Per an interview with Fast Company, Gigac has sold more than 1,700 garbage cubes to patrons around the world who just want a part of the Big Apple.
There’s no authentication process for ensuring the trash in the cubes came from Swift’s wedding, but Gigac seems like a man of his word. Plus, Swifties apparently dined on pastries that they believed but could not confirm came from the wedding, so it’s not like they’re being a particularly discerning bunch about this whole thing. They just want to feel like they’ve gotten a piece of the action, real or imagined.
People can do whatever they want with their time and money, obviously, and Gigac is certainly not at fault here at all for finding an opportunity to make a little money off a thing he’s been doing for decades anyway—and frankly, there’s something cool about the whole concept of his garbage reclamation project in a “one person’s trash is another person’s treasure” kind of way. But paying money for literal scraps from a wedding of an ultra-wealthy celebrity just feels so incredibly on the nose.
But hey, let them eat cake.