Slap Pokémon on anything and you really do have a license to print money, don’t ya? As part of an endless number of collaborations celebrating 30 years of the monster-catching-and-trading franchise, Polaroid is releasing three Pokémon-themed instant cameras. The most eye-catching model, of course, resembles Pikachu.
The $99.99 Polaroid Go Gen 3 camera sports the electric mouse’s iconic yellow and even comes with a lanyard shaped like Pikachu’s lightning bolt tail. If there’s any gadget that oozes kawaii, this camera is it. For the uninitiated, Polaroid Go cameras shoot smaller 2.62 x 2.12 inch instant photos.
Polaroid is also releasing a Sylveon-themed Go Gen 3 camera for $99.99. It’s not as cute in my opinion, but it’s also designed to match the Fairy-type Pokémon. I think a basic brown Eevee version would have been more drool-worthy than one of its evolutions from generation six, but that’s just me. Don’t come at me, Sylveon stans!
The third special edition camera is a $139.99 Polaroid Now Gen 3 camera dressed up like a Poké Ball. It’ll print standard 4.2 x 3.5 inch i-Type Polaroids.
To match the cameras, there are also Pikachu and Sylveon-themed double packs of film, available at $24.99 each. The more basic Pokémon Edition pack of i-Type film will cost $22.99.

Polaroid’s also selling a Poké Ball case ($24.99) and photo album ($24.99) for Go-size cameras and photos. A Poké Ball-themed strap will run $14.99.
Pre-orders for the collection start on Aug. 25, with an official release on Oct. 5.
While I don’t feel as compelled to “catch ’em all,” I do think I have to get the Pikachu Go Gen 3. As a complete sucker for almost all Pikachu-themed gadgets (I have deep regrets not getting the Pikachu-themed Nintendo 3DS XL and New 3DS XL), this special edition is calling my name—and loudly. Do I need it? No, I don’t. But do I want it? I guess that depends on if I’m willing to eat Top Ramen for a few weeks to save up for it.














